Primary · light groundsCream, white, sand, print, boxes

Reversed · deep brownFooter, emphasis tiles

On red · surface-accentWhite wordmark, black grid (Branding-5)

Social markAvatars, video corners

Super-symbolFavicon, app icon, corner mark

Clear space ≥ H · min width 120pxH = one grid module (the red square). Keep it clear on every side.

Don't: stretch, add shadows or glow, recolor the grid (except black on red), put the logo on photos or low-contrast grounds, use a stacked lockup. Use the SVG files; the PNGs are for places that can't show SVG, no larger than their original size.